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Making Christmas Cards More Inclusive: Braille Labelling Comes to Our Pop-Up Shops

Hands hold a braille labelling machine. The printed braille greeting is being placed inside a Christmas card.

This festive season, we’re proud to introduce something truly special in our charity Christmas pop-up shops – braille labelling machines that let customers create their very own braille messages to include inside any of our Christmas cards. 

Available in eight of our pop-up Christmas shops, these braille labelling machines allow shoppers to print personalised messages, names, or greetings in braille. It’s a simple and meaningful way to make card-sending more inclusive. 

Celebrating Braille and Inclusion

The initiative coincides beautifully with the 200th anniversary of Braille, the tactile reading and writing system that has empowered blind and partially sighted people for nearly two centuries. By offering Braille printing in our shops, we hope to celebrate the legacy of Louis Braille while shining a light on the importance of accessibility and inclusion, especially during the festive season. 

We believe that everyone deserves to feel part of the magic of Christmas. Adding Braille messages to cards is a simple but meaningful way to connect, showing loved ones that we’re thinking of them in a way that truly feels personal and inclusive.  

Where to find our Braille Labellers

Our Braille printing machines are available at eight of our pop-up shop locations: 

  • Chichester, The Council House 
  • Edinburgh, St John’s Church, Princes Street 
  • Exeter, St Martin’s Church 
  • Kingston upon Thames, All Saints Church 
  • London, Holy Trinity Church, Sloane Square 
  • Norwich, The Forum 
  • Stamford, St John the Baptist Church 
  • York, Church of St Martin le Grand 

 

Our friendly staff and volunteers are on hand to help you create your custom braille labels, so everyone can share the joy of connecting this Christmas. 

A lady holds a Braille labelling machine. There are Christmas cards on a table in front of her and stockings and Santa hats on the wall behind her.

Supporting a wide range of causes

Our pop-up shops sell Christmas cards that support a variety of charities across multiple sectors – from health and environmental causes to community and welfare organisations. Customers are welcome to print their Braille messages and add them to any cards they choose, no matter which charity they’re supporting. 

It’s all about combining the spirit of giving with a celebration of inclusivity, making it easy for everyone to share festive joy while supporting the causes that matter most to them. 

New Braille Christmas Cards

Christmas card supporting RNIB which has an illustration of people enjoying the winter weather around a giant Christmas tree in the centre. This card has braille messaging on the front.
RNIB Christmas card with Braille messaging on the front

In addition to the braille machines, we also have cards supporting the Royal National Institute of Blind People (RNIB) which have braille messaging printed on the front of the card. 

This special design is part of our wider commitment to accessibility and inclusion, ensuring that Christmas greetings can be enjoyed by everyone, regardless of visual ability.

Join Us in Spreading Joy This Festive Season

Christmas is about connection, compassion, and community. With every card you send, you’re helping make that message clearer, and more accessible, than ever. 

Shop online, with free delivery when you spend £40, or visit one of our pop up shops.

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